Once Upon a Time…”
… we decided to romantacize our life, live to the fullest and chronicle the adventures.
Founded in 2016, Once Upon a Dollhouse is a digital fairytale. An online destination to romanticize the everyday and celebrate life in all its forms. What started as a passion project has blossomed into a vibrant lifestyle brand built on intention, creativity, and connection.
The Doll Mentality is the heart of everything: finding humor in the highs and lows, making the ordinary extraordinary, and embracing unapologetic self-expression through fashion, beauty, wellness, travel, motherhood, philanthropy, and more.
And in this Dollhouse, every day is a chance to play, create, and shine. We’re all Dolls here.
Once Upon a Dollhouse is also a full-service digital media company offering:
- Professional photography
- Storytelling + content creation
- Social media strategy & management
- Brand partnerships & ambassadorships
- Sponsored content & collaborations with Chicago-based and national brands
The mission is simple: to create meaningful stories that inspire joy, celebrate individuality, and remind us all that life is a fairytale in motion.
Keep turning the pages with us. Stay tuned, stay inspired — and always, Stay Beautiful.
Disclaimer: The independent blog, (“Once Upon a Dollhouse”), Caitlin Jecklin (“Doll”) is not acting in the capacity of a doctor, licensed dietician-nutritionist, psychologist or other licensed or registered professional. “Once Upon a Dollhouse”, “Doll”, “Dolls” are not providing health care, medical or nutrition therapy services and will not diagnose, treat or cure in any manner whatsoever any disease, condition or other physical or mental ailment of the human body. It’s always best, and recommended, to consult with your doctor when making any changes to your diet and/or lifestyle. However, the “Dolls” will share magical stories, inspire you to live your best life, and provide few good laughs!